Pharmulous: A Transformative and Secure Healthcare Solution

Pharmulous is an online pharmacy based in London. It offers users access to top-rated doctors and pharmacies. The online doctors are highly qualified and are useful for various medical conditions. They also dispense private prescriptions through their digital platform.

Client requirements

The project involves creating a secure, efficient electronic prescription system. The brand works with a range of manufacturers and suppliers to offer access to different types of medicines. The client wanted to enhance the prescription process by reducing errors and improving overall patient care.

Project Goals and Objectives

The client’s main aim was to add new functionalities that reduced errors and promoted a seamless workflow. We proposed a solution that ensures accuracy and security, allowing patients to contact doctors easily and obtain their medications through private prescriptions.

Scope of Work
  • UI Design
  • UX Design
  • User Testing
  • Prototyping
  • Web Development
  • Quality Assurance
Project

Healthcare and Medicine Website and Application

Year

2023

Industry

Healthcare


​ Tech Stack and Tools Used
  • HTML/CSS/JavaScript/Query (Frontend)
  • PHP (Backend)
  • Laravel (Framework)
  • MySQL (Database)
  • Stripe (Payment Gateway)

Problems the Client Was Facing
Problems the Client Was Facing

While developing the platform, the client faced several issues and challenges, which we fixed promptly. Some common problems included lower user adoption, complex feedback loops, and regulatory compliance issues.

Technical or Business Problems
Technical or Business Problems

System reliability emerged as the client's chief concern, as they faced roadblocks in operating the website with minimal downtime. This is a critical factor for a healthcare and medicine app, as delays can affect patient care.

User Adoption and Healthcare Collaboration
User Adoption and Healthcare Collaboration

As a brand, Pharmulous wanted to encourage medical professionals to transition from traditional to digital methods. This was a bit of a challenge, as approaching busy healthcare professionals was a concern. They also wanted the system to align with real-world clinical environments and workflows.

Regulatory Compliance Issues
Regulatory Compliance Issues

For business owners, it was tough to navigate the complex landscape of healthcare regulations. They also faced hurdles in maintaining compliance with the UK's evolving data protection laws.

Research and Insights

User Research Findings

To ensure providing solutions aligned with real user needs, we conducted structured user research. Our team conducted stakeholder interviews, analytics review, usability audits, and competitor benchmarking. Here are some findings of our research:

  • Users were struggling to navigate to the different sections due to unclear information.
  • We developed a website that mobile users faced certain challenges with. We fixed these issues promptly.
  • High drop-off rates created friction in the conversion journey.
  • Users preferred quick access to features and trust signals before making contact decisions.

These findings helped us prioritize simplicity, clarity, and conversion-focused development.

 

Market logo
Market Observations:
  • Competitors emphasized visual branding but lacked structured user journeys.
  • Many industry websites and apps were overloaded with information, causing cognitive fatigue.
  • Few competitors highlighted measurable results or clear value propositions.
Audience logo
Audience Insights:
  • Primary users were people who wanted to book online doctor sessions and receive private prescriptions.
  • Trust factors such as testimonials, certifications, and case results heavily influenced engagement.
  • Users preferred minimal steps to complete actions on the website.
01
User Authentication and ID Verification

This system requires doctors to sign up to the website using their personal and professional details. They need to add their government registration numbers and upload identification documents for verification.

02
Electronic Prescription Creation

The addition of this feature enabled doctors to electronically create prescriptions. They could enter patient details, medication names, and dosages, which simplified the consultation process.

03
Administrative Tool Addition

We added tools for platform administrators to manage doctor approvals and monitor prescription issuance. This ensured that only approved doctors had system access.

04
Creating a Real-time Medication Database

We added a feature on the website that auto-completes medication names whenever a doctor searches for them. We utilized an updated database, which helped reduce errors and enhance prescription accuracy.

Testing & Quality Assurance

Cross-browser testing
Responsive testing
Performance testing
Bug fixing process
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Client Testimonial

Mohamed Obiedalla

Owner, Pharmulous

We had a great experience working with Weavers Web Solutions to develop our new pharmacy website. Their team built a modern and user-friendly platform that reflects the professionalism and reliability of our service. The team was open to feedback and subsequent revisions. Their organised approach made coordination much easier for our internal team overall. We truly appreciate the quality of their work and would certainly like to continue working with them in the future.