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Soluky was the brainchild of three avid animal lovers and dog owners who wanted to improve the quality of the food their pets consumed. With a vision of better food quality and greater nutritional knowledge, they established this remarkable e-commerce platform dedicated to pawed friends.
The key functionality of Soluky is an e-commerce platform that delivers pet food to customers’ doorsteps. A user can add information about their pet, choose the meal plan, and order pet food instantly online. The client wanted us to build a functional, seamless e-commerce platform that allows users to purchase pet products on the website and subscribe to the online delivery service. They also wanted to develop a unique calculator that shows how much food a pet needs based on its breed, body size, and weight.
The client’s main objective was to create a functional e-commerce website for pets. With fast delivery, tracking, and calculators, they wanted their users to stay on top of their pet’s health and well-being. They also wanted to create a section where users can create customized meals and treats for their dogs and cats. Based on gender, pet breed, and weight, users will be able to deliver the right portions with the right nutritional balance.
Pet Food e-commerce Website
2023
Pet Care
While developing the website and its subsequent features, the client faced various issues and challenges. Our job was to identify and promptly fix them. Issues with feature integration, slow site performance, and e-commerce adoption prevented the site from being highly functional.
The client's website faced several concerns, especially with its e-commerce features. The website’s loading, downtime, and cart details faced lags and downtime, which greatly affected the user experience.
When Soluky arrived, they faced lower user adoption rates. With the unique features and modifications, they wanted to create a seamless experience for their key users. Our technical assistance helped them create a system that aligned with their customer expectations.
As a brand, Soluky lacked identity in its digital products. This undermined the overall efficiency of their e-commerce application. The brand's competitors had a comparatively prominent presence in terms of logos, images, and other visual elements.
We wanted to provide real solutions that aligned with users’ needs. Using selected research methods, we conducted research for this website. This included stakeholder interviews, analytics review, and usability edits. These methods helped us find some important conclusions:
With these findings, we created a simple, clear, and conversion-focused e-commerce platform for pets.
We aimed to first create a functional e-commerce platform for pets that offered a seamless user experience. We completed the project by adding product listings, cart and checkout flow, and discounts.
Along with e-commerce features, we were tasked with creating a feeding calculator to help users understand their pet's food requirements. They could put details about their pet and get proper information about the amount of food and the type of diet they need.
We provided scannable layouts with strong headings and visual segments. This helped us reduce cognitive load from the website.
Along with updating the website's content, we also improved the UX. We added client testimonials, case studies, and client logos to improve the user experience.
High bounce rates on slow-loading pages were a persistent issue we addressed through performance enhancements and improved load times.
Owner, Soluky
Weavers Web Solutions helped us create a modern and user-friendly website that reflects the identity of our pet wellness business. Their team remained attentive, organized, and easy to work with during every stage of development. They took the time to understand our goals and implemented changes quickly whenever required. We truly appreciate the level of support and communication they maintained throughout the project.
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